SNFs are likely to receive inquiries from press outlets about the COVID-19 status of their residents and staff, particularly as this information is made public. Your facility will likely want to have a media response preformulated so that you are prepared if and when such an inquiry is made. Having a press statement at the ready will also help to ensure that you do not inappropriately disclose any resident protected health information when inquiries are made.
The materials on these pages can be used and modified as needed to facilitate communications to the media. You may also want to consider posting a version of a media statement on your website so that you have an easy place to direct anyone who makes an inquiry, whether the media or the public.
In this sample media release, we attempted to provide a brief, simple statement that responds to the inquiry...
This sample media release is designed to address the particular situation when a SNF experiences a death of a resident from COVID-19.
In this sample media release, we attempted to provide a brief, simple statement that responds to the inquiry...
In this sample media release, we tried to provide some additional context regarding the industry’s response to COVID-19...
In this sample media release, we tried to provide some additional context regarding the industry’s response to COVID-19...